|

Let Your House Smile a Welcome to Those
Who Want to Buy
We have your
home for sale because you want to sell it. With a little effort on your part,
this can be accomplished more quickly and at a better price. Arouse the
prospects desire for your house by making it attractive. Here are 20 friendly
tested tips to help us show your home to its best advantage. Some of them may
be applicable to you or your home. We find our efforts are more successful when
the stage is set.
PREPARATION FOR SHOWING:
1. First
impressions are lasting impressions. An inviting exterior ensures inspection of
the interior. Keep your lawn trim and edged-the flowerbeds cultivated-the yard
clear and free of refuse. Remove snow and ice from the walks and porch stoop in
the wintertime.
2. Decorate
your home-a step toward a sale. Faded walls and worn woodwork reduce desire. Do
not tell the prospects how the place can be made to look-show him by
redecorating first. A quicker sale at a higher price will result.
3. Cleanliness
is next to Godliness. Bright, cheery windows and unmarred walls will assist
your sale.
4. Fix that
faucet. Dripping water discolors the enamel and calls attention to faulty
plumbing.
5. A day with
the carpenter. Loose doorknobs, sticking drawers, warped cabinet doors and the
like are noticed by the prospect. Have them fixed
6. From top to
bottom. The attic & basement are important features. Remove all unnecessary
articles, which have accumulated. Display the full value of your storage and
utility spaces.
7. Step
high-step low. Prospects will do just that unless all stairways are cleared of
objects. Avoid cluttered appearances and possible injuries.
8. Closet
illusions. Clothes properly hung, shoes, hats, and other articles neatly placed
will make your closets appear adequate.
9. Dear to her
heart is the kitchen. Colorful curtains in harmony with the floor and
countertops add appeal for the Lady of the House.
10. Check and
double-check your bathroom. Bright and clean bathrooms sell many homes.
11. For the
rest of your life. Bedrooms are always outstanding features. Arrange them
neatly.
12. Can you see
the light? Illumination is a welcome sign. For after-dark inspection, turn on
your lights from the front porch on through. The prospect will feel a glowing
warmth otherwise impossible to attain
SHOWING THE HOUSE
13.
Threes a crowd. More will lose the sale. Avoid having too
many people present during inspections. The prospect will feel like an intruder
and will hurry through the house.
14. Music is
mellow, but not while showing a house. Shut off the radio and television-they
distract. Let the salesperson and the buyer talk free of such disturbances.
15. Love me,
love my dog does not apply in house selling. Keep pets out of the
way-preferably out of the house.
16. Silence is
golden. Be courteous; do not force conversation with the prospect. They are
there to inspect your house-not pay a social call.
17. Be it ever
so humble. Never apologize for the appearance of your home. After all-it has
been lived in. Let our trained salesperson answer any objections that are
raised. This is their job.
18. In the
shadows. Please do not tag along with the prospect and the salesperson. He
knows the buyers requirements and can better emphasize the features of
your house when alone. You will be called if needed.
19. Putting the
cart before the horse. Trying to dispose of furniture or furnishings to the
prospect before he has purchased the house often loses the sale. Proper timing
is important.
20. A word to
the wise. Do not discuss price, terms possession or other factors with the
customers. Refer them to us. We are better equipped to bring the negotiation to
a favorable conclusion with all due dispatch.
We ask that you
show your house to prospective customers only by appointment through this
office. Your cooperation will be appreciated and lead to a more prompt
consummation of the sale. |